Waymaker Advisory helps small and growing businesses get important software work moving with experienced, hands-on engineering support — from smaller projects and integrations to modernisation, architecture and technical decision-making.
Not every business needs another permanent senior engineer. Sometimes you need the right person to take ownership of a difficult piece of work, provide technical judgement and leave things in better shape.
Bring in experienced engineering capacity for the projects, integrations and technical problems that need senior ownership without adding permanent headcount.
Get senior technical advice before committing budget, choosing a platform, modernising a system or starting a new delivery initiative.
Fractional engineering is the most flexible starting point, with focused advisory engagements available when the challenge is more strategic.
Add experienced, hands-on software engineering capacity without committing to a permanent senior hire. Ideal for SMEs with smaller projects, difficult integrations, modernisation work or a capability gap that needs senior ownership.
Align business priorities, technology investment and delivery sequencing so leaders can make confident decisions about what comes next.
Understand technical risk, debt and scalability, then define a practical target state and modernisation path.
Identify where AI can create measurable business value, what needs to be in place first and what to prioritise over the next 90 days.
Senior technology leadership for organisations that need ongoing executive-level strategy, governance and decision support without a full-time CTO.
Learn more →Waymaker Advisory is led by Hanno van der Linden, a technology leader with more than two decades of experience spanning hands-on software engineering, architecture, engineering management and CTO-level responsibility.
That means clients can bring in someone who can understand the business problem, make the technical decisions and work directly in the solution when that is what the engagement needs.
Selected examples from Hanno's prior technology leadership and engineering roles.
Modernised legacy delivery approaches using cloud-native services, secure APIs and integration patterns designed for scale and maintainability.
Worked across legacy and modern platforms to connect systems, reduce manual processing and create more maintainable integration boundaries.
Led teams across Australia, South Africa, Vietnam, the Philippines and the US, with responsibility for delivery, capability, ways of working and technical direction.
In CTO and senior leadership roles, shaped technology strategy, Agile delivery, DevOps, SaaS capability and platform investment decisions.
Enough structure to make good decisions, with the flexibility to stay close to the work.
Clarify the business need, constraints, risks and the highest-value next step before writing code or committing investment.
Design, develop, integrate and modernise with a focus on maintainability, simplicity and business value.
Document decisions, transfer knowledge and strengthen the team so the value continues after the engagement.
Fractional engineering can be scoped around an agreed monthly capacity or a defined piece of work. Advisory engagements are priced around clear outcomes.
Senior hands-on support for a recurring backlog, technical ownership or delivery capability gap.
A defined project, integration or modernisation outcome with clear scope and priorities.
Senior technical judgement when you need clarity before making a larger technology commitment.
Tell me what is stuck, delayed or difficult to resource. A short conversation is enough to work out whether fractional engineering or a focused advisory engagement is the right fit.
Prefer email?
hanno@waymaker.au →
